Who Will I Work With at Sharpen Brand?
Meet the Founders Who Handle Every Project
When you hire a marketing agency, you’re not just buying deliverables—you’re investing in people. And too often, those people disappear after the sales call. At Sharpen Brand, that’s not how we work.
We’re a boutique digital marketing studio based in South Florida, and we’ve structured our company around one non-negotiable belief: you deserve to work directly with the experts doing the work.
No account managers or outsourcing or handoffs.
When you sign on with Sharpen, you’re working with the two founders—Caroline Tart and Ben Pierce—from kickoff to launch and beyond.
A Studio Built for Clarity, Strategy, and Results
We help high-revenue service businesses in South Florida sharpen their digital presence. That includes:
Custom WordPress websites designed to convert.
Search engine optimization (SEO) rooted in real technical fluency.
And a video-first content strategy that builds authority and drives leads.
The reason our projects run lean and deliver big: we don’t pass your vision through layers of team members. You talk to us. We do the work. You get results.
So, Who Are You Actually Working With?
Caroline Tart
Grand Poohbah of Ascetics & Function
Caroline doesn’t just design websites—she engineers digital experiences that thrive under pressure. At Sharpen, she’s the force behind interfaces that feel intuitive, perform flawlessly, and load faster than you can blink.
She blends deep expertise in UI/UX, mobile responsiveness, site speed, and search optimization to build sites that are beautiful on the outside and bulletproof under the hood. Her work isn’t just pixel-perfect—it’s backed by smart strategy and certified SEO know-how.
If it ranks, loads fast, and converts like magic? That’s probably a Caroline site.
Ben Pierce
Lord of Filming and Words
Ben crafts the voice of a brand like a director frames a shot—with intention, rhythm, and a sharp eye for story. He’s behind the words, the scripts, and the videos that make you stop scrolling and start paying attention.
From brand messaging to video editing to full-on content strategy, Ben brings clarity to the chaos. He transforms raw ideas into refined narratives, and FAQ lists into binge-worthy short-form content.
If your brand starts sounding like it knows exactly what it’s doing—that’s Ben working behind the curtain.
No Layers. No Confusion. Just Execution.
Most agencies split strategy from execution. They have one team sell you on a plan, then another team (often offshore) try to deliver on it. The result? Delays, miscommunication, and projects that never quite hit the mark.
At Sharpen Brand:
Strategy and execution happen under the same roof.
You don’t have to repeat yourself across departments.
Every conversation is one step closer to the finish line.
We keep our project volume low on purpose. That way, we can go deep, move fast, and stay fully accountable to every client we serve.
Why South Florida Service Businesses Choose Sharpen
We specialize in working with growth-focused service businesses—contractors, legal pros, healthcare clinics, financial consultants, and more—who need a digital partner that:
Understands their industry and market (including the hyper-competitive South Florida landscape),
Delivers polished, high-converting content that works across web and video,
And operates with clarity, honesty, and real ownership from start to finish.
Whether you’re in Miami, Fort Lauderdale, or West Palm, you won’t be passed off to someone junior. You’ll get two senior specialists personally invested in your success.
The Founders’ Commitment
We didn’t start Sharpen Brand to scale fast. We started it to scale well. That’s why:
Caroline stays close to every build, reviewing each detail down to the site speed and schema markup.
Ben oversees every content strategy and video project to make sure your message hits the mark—and the feed.
Together, we blend technical precision with creative depth, helping your brand not just show up—but stand out.
Ready to Work With a Team That Stays in the Room?
If you’re tired of being handed off or disappointed by bloated agency workflows, let’s talk. At Sharpen Brand, you’ll work directly with the founders—every step of the way.
